Email Marketing Best Practices: Email Blows Social Media Out the Door -- Any More Questions?

ClickZ Email Marketing February 6, 2014 Email Blows Social Media Out the Door -- Any More Questions? A new study from McKinsey cites email's dominance over Facebook and Twitter, saying email is nearly 40 times better than Facebook and Twitter at acquiring customers. 10 Tips for Inspiring Email Love and Long-Lasting Subscriber Devotion When it comes to love and email, best practices for achieving results (i.e., long-term commitment) are surprisingly similar. Here are 10 tips for inspiring loyalty from your email subscribers. - Margaret Farmakis Measure Better -- Segmentation Analysis Applied to Email Conducting segmentation analysis can allow you to better understand engagement and conversion in email marketing, and help you to better market your brand in the future. - Justin Williams Using Personalization to Boost Email Performance: 4 Tips for Success There's a line between constructive and creepy, but when done correctly, email personalization can boost the performance of your email marketing campaigns. - Jeanne Jennings Coding for Responsive Design Part 2: Adapt or Die By using these Responsive Design strategies, emails can come to life across a variety of devices and contexts. - Dave Hendricks Email Program Broken? Fix It The start of the year is a good time to analyze the "health" of your email marketing programs and execute changes that will help them become more effective. - Kara Trivunovic Spotlight on: Rapt Media -- Video Targeting Is Not Enough, Says CEO Erika Trautman Enhanced Cross-Media Measurement Tools to Give Campaigns a Boost The Devil Is in the Detail Get Schooled: Best Word Choice for Education PPC Ads Why Small Data and the Internet of People Matter Google and Microsoft Collaborate with IAB to Tackle Programmatic Trading Foursquare Scores Microsoft Double Whammy: Licensing Deal and $15 Million Investment Nissan 'Detour' Invites Customers to Take Virtual Test Drive Old Spice 'Smellcome to Manhood' Keeps Spraying in Views Medialets' Servo Launches with MRC-Approved Measurement Follow ClickZ ClickZ Live & SES Events SES London February 10-13, 2014 SES Jakarta March 18-19, 2014 ClickZ Live New York Mar 31-Apr 3, 2014 ClickZ Live Toronto May 14-16, 2014 ClickZ Live Shanghai May 27-29, 2014 More ClickZ Live & SES Events Email Resources 8 steps to a better social media mix Breathing New Life into Your Email Campaigns, Sundeep Kapur The Convergence of Email, Mobile, and Social Marketing, Ron Cates More Email Resources

AOP Digital Publisher of the Year 2010 & 2013 © Incisive Interactive Marketing LLC. 2014 All rights reserved. 55 Broad Street, 22nd Floor, New York, NY 10004 This email is intended for tweetbroker.social@blogger.com. If you do not wish to receive this email please: Update Your Details or Unsubscribe. Web Version  |  Add to Safe Senders  |  Contact Us  |  Privacy Policy