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ClickZ Social February 7, 2014 What’s Wrong with the Agency…Digitally A look at agencies' fundamental challenges with digital competency and talent management, plus three top tips to right the ship and fix it. Caribou Launches Pinterest-Inspired Coffee With Living Pinterest Board The coffee company asked Pinterest fans for inspiration for a new coffee blend and it is celebrating the launch with a living Pinterest board at the Mall of America. - Lisa Lacy Losses Mount for Twitter as Usage Slows Twitter’s market cap fell back to earth this morning, shedding more than 21 percent of its value on the heels of a $511 million net loss. Meanwhile, ad revenue per thousand timeline views grew by 76 percent. - Matt Kapko Lucky Charms Fetes Adult Fans in #LuckyWasHere 50th Anniversary Promo The brand is celebrating its 50th anniversary –- and the 50th birthday of its mascot –- with digital content including a new Tumblr and a musical YouTube video. - Lisa Lacy Foursquare Scores Microsoft Double Whammy: Licensing Deal and $15 Million Investment Though somewhat overshadowed by Microsoft's appointment of Satya Nadella as CEO, the news of the company's $15 million investment in Foursquare, alongside a licensing deal, is still a big deal. - Liva Judic Why Launching an Online Brand Takes Guts and 3 Tips for How to Do It Right Putting yourself on the Web might seem easy, but it's hard to be successful when launching any online brand. Here are three tips to help ensure your success. - Jasmine Sandler Super Bowl 2014 Advertisers: Did They Win the Search Game? How to Fail with Marketing Automation Notes on CEOS, Super Bowls, and Fashion Vloggers Leading Question: How Will the Internet of Things Change Digital Marketing as We Know It? Pandora Simplifies Open Music Submission as It Launches Ad-Powered Growth Feb 2014 Digital People on the Move: Susan Wojcicki to Lead YouTube Clear Channel and Horizon Media in Ambitious $100 Million U.S. Cross-Marketing Deal Spotlight On: Rapt Media -- Video Targeting is Not Enough, Says CEO Erika Trautman Enhanced Cross-Media Measurement Tools to Give Campaigns a Boost Email Blows Social Media Out the Door -- Any More Questions? Follow ClickZ ClickZ Live & SES Events SES London February 10-13, 2014 SES Jakarta March 18-19, 2014 ClickZ Live New York Mar 31-Apr 3, 2014 ClickZ Live Toronto May 14-16, 2014 ClickZ Live Shanghai May 27-29, 2014 More ClickZ Live & SES Events Social Resources 8 steps to a better social media mix A Picture Is Worth 1,000 Words: Using Visuals to Generate Breakthrough Results from Social Media Marketing, Cara Phillips The Convergence of Email, Mobile, and Social Marketing, Ron Cates More Social Resources

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