Social Media: Why Launching an Online Brand Takes Guts and 3 Tips for How to Do It Right

ClickZ Social February 5, 2014 Why Launching an Online Brand Takes Guts and 3 Tips for How to Do It Right Putting yourself on the Web might seem easy, but it's hard to be successful when launching any online brand. Here are three tips to help ensure your success. 10 Defining Moments in 10 Years of Facebook Has it really been 10 years? ClickZ looks at 10 defining moments of the world's largest social network. - Mary Lisbeth D'Amico The End of Microsites Digital marketing on desktop is over, and thank goodness. As consumers have moved to mobile, brand marketers have had to adapt digital strategies at every level -- from reaching and engaging to converting all the way to retaining. - Marko Muellner British Airways Taps WeChat for Chinese New Year, Pepsi Launches CSR Drive on TMall British Airways, Pepsi, and Singaporean brand New Moon use WeChat and TMall to celebrate Chinese New Year. - Adaline Lau Facebook Stock Soars on Mobile Ad Gains Facebook turned out a remarkable quarter in which it achieved many firsts, sending stock soaring more than 15 percent. - Matt Kapko Facebook's Rumored Flipboard Competitor Paper to Launch February 3 Confirming earlier reports that it is ready to take on Flipboard, Facebook announced it is launching its visual storytelling app, Paper, next week, February 3. - Liva Judic IBM Launches Interactive User Experience Unit Fed by Data Insights 10 Tips for Inspiring Email Love and Long-Lasting Subscriber Devotion Extending the Reporting Capability of Google Analytics with Klipfolio Dashboards Unlocking the Treasures of Conquesting 2014 SEO -- 6 Key Pointers 5 Best Practices for Reforming Your Retargeting Campaigns How Social Media Is Changing Language Usage and What Marketers Need to Know About It A Beginner’s Guide to E-Commerce Retargeting YouTube Beauty Vloggers Crush Big Industry Brands Satya Nadella Named New Microsoft CEO Follow ClickZ ClickZ Live & SES Events SES London February 10-13, 2014 SES Jakarta March 18-19, 2014 ClickZ Live New York Mar 31-Apr 3, 2014 ClickZ Live Toronto May 14-16, 2014 ClickZ Live Shanghai May 27-29, 2014 More ClickZ Live & SES Events Social Resources Best practices in extracting data from social media Social media and cloud computing 8 steps to a better social media mix More Social Resources

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