Can Twitter go public without selling its soul? Twitter has won a fiercely loyal user base thanks to its "inherent weirdness," but as the network goes public, it could come under pressure to rein in its quirks and broaden its appeal, Farhad Manjoo writes. That risks undermining the very thing that makes Twitter great, Manjoo warns. "The danger in Twitter's IPO is that it will be pushed to turn into something for everyone -- something it isn't," he writes. The Wall Street Journal (tiered subscription model) (9/25)  | White Paper: Innovating at the Pace of Mobile
Mobile adoption is occurring at an unprecedented pace, creating a tremendous opportunity no company can afford to ignore. Success requires the ability to overcome the limitations of wireless networks and delivery systems, and a strategy for handling the extensive and ever-growing diversity of end-user devices. Learn how your company can capture the mobile opportunity. |
 | Twitter will send alerts to phones in disasters, emergencies Twitter on Wednesday said it would notify subscribers that they can sign up for a program to receive emergency alerts and directives from dozens of global government agencies via text messages and Twitter's mobile application. The social media network played a major role last year in assisting East Coast victims during Hurricane Sandy. Reuters (9/25)  | Join a community that can help you grow your business
You are invited to join OPEN Forum, a unique business community where you can leverage meaningful advice from other business owners to help you overcome obstacles in your business.
CLICK HERE TO JOIN |
 |  | Webinar: How to turn your customers into your best marketing asset
Thursday, 9/26 - 11am PST/2pm EST
Customer acquisition is top of mind for brands today, and it is imperative that marketing strategies include the most efficient and cost effective ways to drive new customer acquisition. Join Extole to learn how Body Media, the makers of the on-body monitoring system, launched a referral marketing program that now drives 16% of new subscribers. Register Now! |
 | Virality is like a forest fire, researchers say The viral spread of an image or message across social networks depends less on anything inherent to the message itself and more on the structure of the network that first encounters the message, researchers say. Virality is rather like a forest fire, they explain: The ultimate size of the blaze depends on the proximity and flammability of the trees, not on the initial spark that sets them alight. MIT Technology Review online (9/26)  | How will you keep up with the changing face of condition management?
Individuals' health risk status changes over time. Our book of business data shows that 35% of today's low-risk individuals will be moderate — or high-risk next year. So how can employers and health plans keep up? The new focus is on the person, not the disease. If you're ready to transform your approach to disease and condition management, download the free e-book today. |
 | Why B2B firms need a social media sales team Social media is a key sales tool for business-to-business companies, because most B2B purchasing decisions are made well in advance of the moment when a buyer is ready to purchase, says Sherri Maxson, Grainger's social business leader. That makes online relationship-building and product pitching vital to long-term success, Maxson says. SmartBrief/SmartBlog on Social Media (9/26) Content advice that isn't worth listening to There's a lot of terrible content-creation advice out there, relying on vague ideas that don't give any real guidance, David Spark writes. Some of the worst offenders include mandates to create everything as video content regardless of the audience, making interns build content, and calls to "create great content" that provide no tips on how to make content great. Also beware the viral-content trope, because most of it will do nothing to help a business, Spark writes. Spark Minute (9/24)  | 4 Tips For A More Effective Attribution Strategy
How do you measure digital advertising success? Learn what metrics truly matter in order to evaluate and optimize your investments. This Digital Marketing Depot white paper discusses attribution approaches, emerging challenges and best practices for improving the performance of your display campaigns. Download it now! |
 | New Yorkers stage record-breaking "twerk-a-thon" Manhattan music-lovers twerked their way into the record books on Wednesday, holding the largest-ever simultaneous rump-wagging dance party. Officials from Guinness World Records certified that 358 people twerked simultaneously for a period of two minutes at a gathering in Herald Square. Daily News (New York) (9/25) |  | This shows that fake reviews are a legitimate target of law enforcement." | | | Please contact one of our specialists for advertising opportunities, editorial inquiries, job placements, or any other questions.
| Mailing Address:
SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004 | | |
DLL Incorporation is Selling 800$ and 82$ Bing Voucher on very reasonable price . It works with new Account and old account both. ...
0 comments:
Post a Comment