Publishing: Publishing Industry Guru Bo Sacks Shares Tips for 2014 Success

ClickZ Media Fri 17th Jan 2014 Publishing Industry Guru Bo Sacks Shares Tips for 2014 Success For insights and advice on publishing in the coming year, we go straight to the ultimate expert in publisher success and sustainability: Bo Sacks. Brands Join the Experimental Journey on Jelly How a question-answer service with photographs could serve a brand’s marketing objective is a query that Jelly and its users will answer as the platform grows. - Matt Kapko Localization Does Not Stand Alone in Marketing Localization needs a strategy, a framework and other key elements like consideration of consumer behavior, relevance, and personalization, in order to get the job done. - Shannon E. Denison FTC to Apple (and Mobile Community): Be Transparent Apple reached a settlement with the FTC today over a loophole that has allowed children to purchase unlimited virtual items in the Apple Store without parents' permission. The company will refund a minimum of $32.5 million to its consumers. - Yuyu Chen LA Times' E-Commerce Site Sets Stage for Native Ads, Brand Content The LA Times is launching the first ever e-commerce site run by a publisher. Don't be fooled, it's all about advertising opportunities and dollars. - Liva Judic Facebook Expected to Take on FlipBoard With “Paper” Soon – Maybe Facebook is reported to be bracing for its next service launch: Paper, a reader for mobile devices, directly competing with Flipboard. - Liva Judic Using Email Marketing to Reach Booming Mobile Markets Tue 21st Jan 17:30 How the Grinch Stole Your Christmas ROI Fri 17th Jan 07:30 White, Grey & Black Hat PPC/SEO Reviews Manipulation Fri 17th Jan 07:00 Marketing Automation Lessons from Netflix Fri 17th Jan 06:30 VIDEO: Sparkline on 2014 Analytics Trends in APAC Thu 16th Jan 17:57 Facebook Automotive Campaigns Drive Brand Performance [Study] Thu 16th Jan 17:28 Microsoft to Review Ecosystem of Agencies: What Are We Looking At? Thu 16th Jan 15:12 Coke Toasts 2014 World Cup With Interactive Minibottles Thu 16th Jan 11:28 6 Truths I Hold To Be Self-Evident Thu 16th Jan 08:30 An Interactivity Call to Arms Thu 16th Jan 08:00 Follow ClickZ ClickZ Live & SES Events SES London February 10-13, 2014 SES Jakarta March 18-19, 2014 ClickZ Live New York Mar 31-Apr 3, 2014 ClickZ Live Toronto May 14-16, 2014 ClickZ Live Shanghai May 28-29, 2014 More ClickZ Live & SES Events Media Resources Mobile Targeting: Using the Right Aggregate Data to Reach Your Target Audience, Ambrish Verma The Convergence of Email, Mobile, and Social Marketing, Ron Cates Responsive, Dynamic, Serving Mobile - Which Path is Right for Me?, Benu Aggarwal More Media Resources