 | Going Global: Social Media Marketing for Small Businesses
Social media is creating new avenues for merchants to promote their companies at a low cost. However, before business owners decide which social media platforms to use for marketing, they need to know more about available options and why they should choose one social media channel over another. In this white paper review some of the most popular options. Download the free white paper now. |
 | Stock gains drive Sandberg's net worth to more than $1 billion Facebook Chief Operating Officer Sheryl Sandberg has seen her net worth climb to more than $1 billion after Facebook's shares closed at $57.51 on Wednesday. That makes the 44-year-old one of the youngest female billionaires on the planet, and speaks to her success at Facebook. "She was brought in to figure out how to make money," says author David Kirkpatrick. "It's proving to be one of the greatest stories in business history." San Francisco Chronicle (free content) (1/22)  | Equity Compensation for Private Companies - The Six Pitfalls to Avoid
Equity administration in private companies often falls across various teams or is owned by one person already wearing multiple hats. This can hinder the successful administration of the plan, particularly around tax and accounting consequences. This white paper covers the most common mistakes made in stock plan administration by private companies. Download Now. |
 | Viacom creates Velocity unit for branded content Viacom has formed a Viacom Velocity division that will focus on branded content for the TV networks in the Viacom family, excluding Nickelodeon. The unit will create branded content and show integrations, and its social media strategy will target the entire portfolio instead of just single channels. Neils Schuurmans will lead the content side, while Dario Spina will be the leader of integrated marketing. "At the heart of all of this was the thought of bringing a marketing or content discussion [to] the fore," Spina said. Adweek (1/21)  | Keeping the Mobile Enterprise Moving
Enterprises can't afford to be left behind as mobility surges to the forefront of IT and business strategies. Nor can they afford to churn out poorly performing mobile apps that alienate users and sap valuable IT assets. This white paper examines current trends in enterprise mobile app use. Download the free paper now. |
 | Free access for SmartBrief readers
 | Download: The Display Advertising Playbook
Whether you're new to online advertising or a seasoned pro, read our game plan to evaluate and improve your display performance. Get the playbook to:
• Understand the impact of real-time bidding (RTB)-powered display
• Measure your campaigns beyond last click data
• Learn more about what drives your conversions
Get the fundamentals. |
 | Study: Most firms lack formal social media education More than half of companies assign responsibility for their social media accounts to their marketing teams, according to an Altimeter Group study. More than 6 in 10 companies lack formal social media education programs, according to the survey, making it hard to integrate social into regular business functions. Technorati (1/22)  | Master the Theory. Lead the Conversation.
Immerse yourself in the latest theory and best practices in modern communication with an online MA in Communication from Queens University of Charlotte. You'll graduate ready to make a difference — whether increasing organizational success, launching a business, or leading the conversation to drive change in your community. No GRE required. Start Now |
 | Celebrate your fans, says Dunkin' Donuts social manager When a Facebook user sent Dunkin' Donuts a photo of a brand-related tattoo, the company realized it needed to start celebrating its most loyal fans, says social media manager Jessica Gioglio. Now when people show their love for Dunkin', they're likely to receive gifts or handwritten notes as a thank you. "If someone is going to get a tattoo of your brand, you should figure out a way to celebrate them," Gioglio says. SmartBrief/SmartBlog on Social Media (1/23)  | Online Master's in Integrated Marketing Communications
Learn to develop and manage marketing communications for a consumer-controlled media world. Earn your Master of Science in Integrated Marketing Communications completely online from the Medill School at Northwestern University. Learn More |
 | Music is made in unusual ways Inventors have come up with some pretty strange ways to make music over the years. Among the most bizarre: The stalacpipe organ, which uses hammers to bash specially tuned underground rock formations; a California road that plays the "William Tell Overture" when you drive over it; and the Vegetable Orchestra of Vienna, which has an easy-to-guess take on instruments. The Guardian (London) (1/20) |  | Your business can't become a master of social media without first ensuring each stakeholder across your organisation understands their role." | | | Please contact one of our specialists for advertising opportunities, editorial inquiries, job placements, or any other questions.
| Mailing Address:
SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004 | | |
DLL Incorporation is Selling 800$ and 82$ Bing Voucher on very reasonable price . It works with new Account and old account both. ...
0 comments:
Post a Comment