 | Read WITHOUT THEIR PERMISSION
Forget the old-fashioned and safe way of doing things. Alexis Ohanian, co-founder of the revolutionary website reddit.com, offers a guidebook specifically created for anyone who has ever dreamed of starting a company, charity, or revolution online. Make your venture a success WITHOUT THEIR PERMISSION |
 | Facebook upgrade to Page Insights now available to all Facebook has released a new version of Page Insights, making the upgrade available for all users after limited access during testing. The upgrade includes changes to how metrics are presented, new tools for exporting data and ways to track user interactions with Facebook content. "This should be useful for figuring out how content resonates with different audiences," Emil Protalinski writes. TheNextWeb.com (10/9)  | NEW: US 2013 Consumer Data Privacy Study — Mobile Edition
Did you know that 78% of consumers won't download an app they don't trust? In this free report, learn what consumers think about their privacy when using a mobile device, how it impacts your business, and what you can do about it. Download the free report now. |
 | Whole Foods exec: Empowering local social efforts is about trust Whole Foods Market has a national social media presence, but it also works with employees to help them run local accounts -- power that the stores themselves asked for, Andy Sernovitz writes. Natanya Anderson, the chain's director of social media and digital marketing, says the national marketing team charges the local employees with building a community, but they must trust the employees' understanding of their area. "Companies have to empower their local employees to make decisions -- not just push marketing messages down from the executive level," Sernovitz writes. SmartBrief/SmartBlog on Social Media (10/10)  | Whitepaper: 12 Tips for Better Cash-Flow Management
Good cash flow is essential to running a successful business. In many cases, the simplest changes can help to dramatically improve your results. In this white paper, we've rounded up 12 top pieces of advice from seasoned small business owners and finance experts. Join the OPEN Forum® Community and receive the free whitepaper. |
 | Survey: More U.S. teenagers pick Twitter over Facebook Teens in the U.S. now prefer Twitter to Facebook, according to a study from Piper Jaffray, a reversal of a survey from earlier this year that confirms "the trend ... has been moving toward Twitter over the past couple of years," Piper Jaffray analysts Gene Munster and Douglas Clinton wrote. Although Twitter is most popular among 26% of teens, Facebook is just behind at 23%, and another 23% say they prefer Facebook-owned Instagram, the survey showed. Daily News (New York)/AFP Relaxnews (10/10)  | Cars.com increases website traffic by 145 million visits
Learn how Cars.com used IBM software to gain a 360-degree view into its technology infrastructure and applications, giving the company visibility into the user experience of its consumers, dealers and advertisers. Download the case study. |
 | Twitter is too big to ignore, White House officials say Dan Pfeiffer, an aide to President Barack Obama, accidentally tweeted a racial slur this week, raising eyebrows as well as questions about why top government officials are spending their time on Twitter. Insiders say that despite the potential risks, political leaders can't afford to ignore Twitter's ability to influence the media and shape the national conversation. "Twitter, like cable news, is another medium where the conversation in Washington gets shaped," said White House press secretary Jay Carney. Politico (Washington, D.C.) (10/9)  | Could Your POS Generate More ROI?
Find out, in IHL's 2013 Retailers Guide to POS Software! This definitive and highly-respected annual report on the softgoods market provides objective analyses of segment conditions, market and system trends, and retailer priorities, plus an in-depth look at the top five POS suppliers. Today, we invite you to gain these key competitive insights - a $795 value - at no cost! Download your copy now. |
 | Instagram meme has everything: Starbucks, Drake, odd use of hands A Los Angeles-area Starbucks barista named Brody hoped to pick up model Piper Kennedy with a sensual video selfie set to Drake's "Hold On, We're Going Home," but instead he has spawned an Instagram meme. Users young and old, animal and human, have been depicted recreating Brody's creepy smile and swipe of his brow, all under the tag #StarbucksDrakeHands. E! Online (10/8) | 6 steps to seeing your name in SmartBrief on Social Media Everyone knows that SmartBrief on Social Media brings together great content on social media marketing each day -- but did you know we also publish original blog posts, videos and interviews with social media thought leaders on our own blog network? Submitting guest posts for SmartBlog on Social Media couldn't be easier, and it's a great way to share your perspective with the entire SmartBrief on Social Media audience. If you're interested in seeing your name in SBoSM, just check out our handy step-by-step guest post guide and then e-mail editor Stephen Yusko for more information. |  | You might as well be faxing press releases if you aren't putting out content on Twitter." -- Tim Miller, former Republican National Committee spokesman, as quoted by Politico | | | Please contact one of our specialists for advertising opportunities, editorial inquiries, job placements, or any other questions.
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