Webinar: Preparing for the Mobile Majority

Mobile Version  |  Online Version

Preparing for the Mobile Majority: How to Win When Mobile Matters Most Thursday, October 17 @ 1:00pm ET / 10:00am PET FREE Webinar I Register now For many businesses, we’ve passed the tipping point. The majority of customers interact with brands on mobile. The majority of revenue is influenced by mobile. This consumer-driven trend is accelerating, but marketers aren’t keeping up. Many react to the mobile revolution by trying to fit a square peg (the old web) in a round hole. Many allocate only a small fraction of total marketing resources to mobile. This webinar explores the reasons behind - and solutions for - this disconnect, believing that winning brands are constantly learning and evolving in the new mobile marketplace. You will learn: Why mobile must be the No. 1 focus for your organization Why apps are the most valuable owned media channel How location and personalization influence your mobile strategies Best practices from global brands making a huge impact with mobile Advanced use cases that no one is taking advantage of - yet.    Sponsor: Speaker: Brent Hieggelke Chief Marketing Officer Urban Airship

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